Fresh Squeezed
is a blog where we explore different aspects of marketing, advertising, living in Alaska, adjusting to the ever-changing media landscape, business, creativity, and so much more.
Traditional Marketing vs Digital Marketing: What Fits?
Let’s take some time to briefly define our terms and provide a list of examples of platforms and strategies that are typically associated with either traditional or digital marketing.
How Real Is The Reel Hype?
With Instagram’s continual updates, it’s easy to feel uncertain about where the future of video is heading. But lately, we’ve been exploring how to make Reels.
The Marketing Doctor: First Contact in the DM’s
In episode one, The Marketing Doctor meets Micro-Bananaz, LLC, a small business struggling to compete with Jumbonanas Inc. when it comes to its SEO strategy.
Your Social Media Audience Isn't Ready To Buy From You Yet
Your social media audience isn't ready to buy from you yet. Connect with them first.
Hiring a Marketing Agency vs. In-House Marketing Team: Pros, Cons, & Pro Tips
Deciding between an agency and an in-house team can be a challenge. Here are my thoughts on the pros and cons of each to help you along your way!
7 Ways to Improve Your Business' Team Dynamics
If you want to help foster healthier dynamics for your team (or teams for the larger businesses out there), then here are 7 ways to improve your business' team dynamics…
Goal Setting from a Performance Marketer: What, When, and How Much?
Running a business… it’s chaotic. So, when it comes time to try and get business partners and employees all headed the same direction, you need to be able to clearly communicate your goals.